Where on earth would you find a
completely new and unique product in nail fashion? In
sunny California, of course, where the sun, sea and surf
surrounds some of the most beautiful women in the world
who need to look sensational whether they are waxing a
surfboard, attending a movie premiere, or glamming out
for Hef’s next bash at the manor.
While it is hard work gliding through each day and night
(and after-hours) looking gorgeous with a touch of
naughty, Minx is here to lead the way. The golden flash
of fingernail as you beckon for the
brunch waiter… the
sparkling arc as you firmly grasp the last pair of Jimmy Choo’s on sale… the
of silver wrapped
a fresh Pinkberry smoothie… once you’ve been Minxed,
be the same.
What's a Minx?
In our definition, a Minx is a sexy, confident, naughty
but fun individual who lives every day like it is a big,
ripe juicy apple ready to be bitten. We’ve channeled
this cool factor into Minx, a new and glamorous way that
lets women (and men!) extend fashion to their very